Mission

 

At Dr Pepper Snapple Group, it is our vision to be the best beverage business in the Americas. Our brands have been synonymous with refreshment, fun and flavor for generations, and our sales are poised to keep growing in the future.

Our strategy reflects and builds upon our position as the leading flavored beverage business in the U.S. Accordingly, we focus on:

  1. Building and enhancing our leading brands
  2. Pursuing profitable channels, packages and categories
  3. Leveraging our integrated business models
  4. Strengthening our route to market
  5. Improving operating efficiency


Learn more about our strategy.

The results of our great brands are driven by the hard work of our great people. ACTION is at the heart of everything we do. It all begins with our Call to ACTION. Every DPS employee contributes to our success by taking action to meet the needs of our customers and consumers. Learn more about our Call to ACTION.