Learn more about @drpeppersnapple's belief that healthy lifestyles are built on balancing the calories in with calories out.
We believe that healthy lifestyles are built on balance - balancing the calories we consume with the calories we expend.
That’s why our portfolio contains great-tasting products with a variety of calorie options and why we support families adopting a fit and active lifestyle.
We’re taking action by focusing more than half of the projects in our innovation pipeline on reducing calories, offering smaller sizes and improving nutrition. We’ve made the number of calories in each of our products prominent on packaging through our industry-wide Clear on Calories efforts, and consumers can find additional nutrition and ingredient information at www.dpsgproductfacts.com.
We recently joined with the American Beverage Association, the Alliance for a Healthier Generationa and executives from Coca-Cola and PepsiCo to announce a partnership to reduce the calroies consumed from beverages by 20 percent nationally by 2025. This Balance Calories Initiative is the single largest voluntary effort by an industry to help fight obesity. As part of this effort, we've combined our marketing expertise with that of Coca-Cola and PepsiCo to launch a national consumer education on balance called Mixify. Learn more at www.mymixify.com.
On the other side of the equation, we built or improved 2,000 playgrounds benefiting an estimated 5 million children through our first Let’s Play initiative, in which we partnered with the national non-profit KaBOOM!. We’re continuing to provide kids and families with the tools, places and inspiration to make physical activity a daily priority through a new $10 million commitment to KaBOOM! over the next three years. Additionally, in 2014, we will expand our work to older children in partnership with Good Sports, which provides athletic equipment, footwear and apparel to youth nationwide.
Are you trying get your lifestyle in balance? Low- and no-calorie sweeteners offer a great option for enjoying their favorite beverages with fewer calories, and they are a proven effective tool for weight loss and weight management. In May, the Obesity journal published the most comprehensive study on low-calorie sweetened beverages and weight loss to date, in which University of Colorado/Denver and Temple University researchers found that dieters who drank diet beverages lost 44 percent more weight than those who drank only water. Diet beverage drinkers were more likely to shed a clinically significant amount of body weight, felt less hungry and reduced their risk factors for obesity-related conditions, including a two-fold greater drop in "bad" cholesterol levels. And if you're looking for great-tasting diet beverages, we have them in spades.