On the other side of the equation, we built or improved 2,000 playgrounds benefiting an estimated 5 million children through our first Let’s Play initiative, in which we partnered with the national non-profit KaBOOM!. We’re continuing to provide kids and families with the tools, places and inspiration to make physical activity a daily priority through a new $10 million commitment to KaBOOM! over the next three years. Additionally, in 2014, we will expand our work to older children in partnership with Good Sports, which provides athletic equipment, footwear and apparel to youth nationwide.
Are you trying get your lifestyle in balance? Low- and no-calorie sweeteners offer a great option for enjoying their favorite beverages with fewer calories, and they are a proven effective tool for weight loss and weight management. In May, the Obesity journal published the most comprehensive study on low-calorie sweetened beverages and weight loss to date, in which University of Colorado/Denver and Temple University researchers found that dieters who drank diet beverages lost 44 percent more weight than those who drank only water. Diet beverage drinkers were more likely to shed a clinically significant amount of body weight, felt less hungry and reduced their risk factors for obesity-related conditions, including a two-fold greater drop in "bad" cholesterol levels. And if you're looking for great-tasting diet beverages, we have them in spades.
Through Let’s Play, DPS has committed $26 million since 2011 to support programs that encourage fit and active lifestyles. This year alone, Let’s Play will award more than 900 grants and lead 10 playground build projects across North America.
We're keeping consumers informed so they can choose the products that are right for them. We have joined with other leading beverage companies in the Clear on Calories initiative, committing to the placement of caloric information on the front of our containers and company-controlled vending machines and fountains.