Putting Sustainability in ACTION

Introduction
With the scale and size of our business, our reach is simply too great for us not to operate with a sharp focus on corporate social responsibility. We are putting Sustainability in ACTION, bringing our values and behaviors as a manufacturer, marketer, employer and neighbor to life in the communities in which we operate. In the letter below, our president and CEO explains the importance of operating sustainably and responsibly, both to the company and to him personally.

Message from Our CEO Larry D. Young:

When I say that I want Dr Pepper Snapple Group to be the best beverage business in the Americas, I'm not just talking about our financial results or portfolio of great flavors. It is my vision, and the vision of every DPS employee, to also be the best in the communities where we work, making each of them a better place as we continue to build a better company.

At DPS, we are guided by a culture centered on ACTION. It reflects our values and behaviors as a manufacturer, marketer, employer and neighbor. With the scale and size of our business, our reach is simply too great for us not to operate with a sharp focus on corporate social responsibility. And as we strive for continuous improvement as a corporate citizen, we're putting Sustainability in ACTION.

ACCOUNTABLE
At DPS, we say what we'll do, and we do what we say. Our annual report shows how we've executed on the our priorities, delivering on our commitment to grow the company with flavor and on our promise to be a good corporate citizen.

As we strive to build better communities, we've set clear goals in every area of corporate responsibility, from environmental sustainability to workplace safety. These goals draw a clear line in the sand for us as a company, and we're confident that we can cross it with the full commitment and efforts of our employees.

CUSTOMER CENTRIC
Our customers and consumers are the driving force behind everything we do. We place their needs above all, and their message is clear: How we produce and distribute our products is as important to them as how our great brands taste.

TRANSPARENT AND HONEST
We've made a lot of progress in the last two years, refining our operations, engaging our employees and building on our social and environmental standards. We also know that there are many opportunities for improvement. We have not shied away from the tougher challenges, and in fact have set clear goals to address them.

We're also being more transparent with consumers, particularly in our efforts to increase awareness of our products' role in fit and active lifestyles. As leading participants in the American Beverage Association's Clear on Calories initiative and supporters of first lady Michelle Obama's Let's Move! campaign, we're speaking directly to consumers more than ever.

INSPECT WHAT WE EXPECT
It's all part of defining our expectations and inspecting our results and progress in the years ahead. Our 2010 CSR report, primarily covering our 2009 operating year, forms the baseline for years to come.

By establishing our CSR steering committee and completing the legwork to gather information from hundreds of sites around North America, we are gaining a clear sense of our performance and clear accountabilities for safeguarding our reputation. With this data, we'll be better able to hold ourselves accountable for operating responsibly and ethically.

OWN DECISIONS
For a recently spun-off company, pursuing an ambitious sustainability agenda requires commitment. In fact, we believe that sustainable performance is not an obstruction to good results: it's a driver of them.

The world is changing fast, and we have to change faster. As we strive to grow our business in a difficult economic climate, we won't take shortcuts in responsibility to achieve our goals. The mark of a great business is not how you perform during the good times, but how you deliver results when times are tough.

NO BLAME FIXING
The solution begins with us. From our "better-for-you" options and our employee relief program to our efforts to reduce the environmental footprint of our operations, DPS and our employees know that we must take ACTION to make our communities - and the world - better as a result of our presence.

People often ask me about setting goals that some people say are too ambitious. To them I say that if you don't shoot for the moon, you can't come down with a handful of stars. Our determined pursuit of the goals laid out in this document is the only way to make sure that DPS, and I personally, have done our part to build communities that are sustainable for all.

In the years ahead, I look forward to building on the foundations we've established here, and I welcome feedback from our stakeholders in the industry and in our communities. Please share your thoughts and your stories with me, and together we'll put DPS's corporate social responsibility into ACTION.

Read the full CSR report for more information. Read the 2011 CSR update.

Sincerely,

Larry D. Young
President & Chief Executive Officer